Midwest Tape Exhibit; Debuts hoopla at PLA 2012

Last week librarians from all over the country descended upon Philadelphia for the Public Libraries Association conference held at the convention center. More than 8,700 library staff, supporters, exhibitors, authors, and guests from across the country gathered to attend workshops, share experiences, and visit with vendors, including Midwest Tape at our brand new booth.

Sneak Peek of hoopla
During the conference, we offered attendees a first-look at hoopla, our new digital media platform designed specifically for libraries. Featuring a clean, user-friendly interface, the platform will provide an exceptional experience for patrons of all abilities. When implemented, patrons will be pleased to see how closely it resembles the physical library experience. Users will be able to borrow, use, and return the cloud-based stored digital content at any time from their computer or mobile devices. 

Delivering the Exceptional
In addition to debuting hoopla, we also unveiled our new booth. Our open and inviting design allowed attendees to easily take in all we have to offer. Complete with numerous TVs, our tech-savvy booth allowed us to display multiple messages, which empowered our sales team to talk with attendees about all our exciting products and services.

We’ve Gone Social and Digital
Supporting our modern booth, we also let customers know that we’ve expanded even further into the online realm. We’ve joined Facebook and Twitter and now offer our Weekly mailers digitally.


What did you think of PLA? What were your favorite workshops and trade show moments? What did you think of hoopla and our new booth?

See more photos of us at the show here.